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MISSION | LEADERSHIP | CONTACT US | FAQS

 

 

 

MISSION

 

 

We are proud to introduce Magic City Impact, a groundbreaking and transformative initiative dedicated to championing the needs of the talented student-athletes at UAB. Our mission is to provide unwavering support, resources, and opportunities that empower our athletes to thrive both on and off the field, while fostering a community that celebrates their achievements and nurtures their personal growth.
 
Join us on this extraordinary journey as we come together to create a lasting impact that transcends the realm of collegiate sports. By becoming a part of Magic City Impact, you become a vital force in shaping the future of our student-athletes' lives, ensuring they receive the support they need to excel in their athletic pursuits while nurturing their academic and personal aspirations.
 
As a member, you gain exclusive access to a range of privileges and benefits, allowing you to engage with our student-athletes, coaches, and the entire UAB nation on a deeper level. From behind-the-scenes content and exclusive events to unique merchandise and personalized experiences, your membership offers you an unparalleled connection to the heart of our UAB sports community. You become an integral part of their journey, celebrating their victories, and supporting them through any challenges they may face.
 
In addition, you become an agent of change, helping to redefine the landscape of collegiate athletics. Together, we break barriers and pave the way for a future where student-athletes receive the support they need, ensuring their success both during their time at UAB and beyond. Your membership becomes a testament to the power of NIL and the impact it can have on the lives of our student-athletes.
 
So, join the mission of Magic City Impact and support the needs of our student-athletes, create a culture of empowerment, and elevate UAB to new heights. Together, we will build a legacy that extends far beyond the playing field, leaving an indelible mark on the lives of our student-athletes and our entire UAB community.
 
Become a member today and let the Magic begin!
 

 

 

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BOARD MEMBERS

BROOKS HARRIS
BOB BARRETT
JIM HESLOP
DREW FERGUSON
 
 
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CONTACT US

 

Are you a business or individual that wants to work with a specific athlete? 

Student-Athletes are available to do social media posts, attend events, sign autographs, or a variety of other marketing activities. Please fill out the form.  In the Description field, please specify the sports team, specific athlete, marketing need, and budget for your project.  An account manager will contact you shortly.

Work With Us

 

 
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FAQs 
 

 

 

At present, a minimum of 85% of contributions to Magic City Impact go directly to the UAB student-athletes. This is attained by keeping the Collective’s costs low while operational functions including IT, legal, marketing materials, content creation, student-athlete education, bookkeeping, and fan engagement experiences. A Board of Directors consisting of alumni, school officials, and local business leaders review the finances of the Collective on a regular basis to ensure funds are spent in ways that benefit the student-athletes.

 

 

 

Yes, Magic City Impact members can direct their contribution to a sport, an athlete(s), or the entirety of all student-athletes. Members can also use membership digital platform or contact us directly to use their contribution for a collaboration with a specific student-athlete(s).

 

 

 

Individuals and businesses interested in giving larger contributions (greater than $1,000 per annum) to Magic City Impact can contact us directly at [email protected]. For larger contributions, we offer customized solutions to support the personal or professional needs of the contributor.

 

 

 

The beauty of NIL is that it has created a community where student-athletes, fans, and business leaders can connect, collaborate, and create amazing things together. As a member of Magic City Impact, you have the ability to connect directly with your favorite student-athlete and propose their engagement with a marketing partnership, promotional collaboration, or a personal video birthday message to their number one fan. If you have questions or need a little help, just reach out so that we can help form the best partnership possible.

 

 

 

Magic City Impact offers student-athletes near limitless opportunities to engage in collaborations including autograph signings, social media promotions, camps and clinics, charity events, special appearances, commercials, and many more.

 

 

 

The value of a marketing collaboration varies based on the popularity of the student-athlete, her/his marketability, the type of activity, and their schedule and availability. If you connect with a Student-Athlete using the Magic City Impact portal, their specific rates will be posted. If you require a more customized solution, we are happy to help facilitate a marketing collaboration at the most appropriate market rate.

 

 

 

Absolutely. It is our mission to ensure that every student-athlete has the ability to benefit from their name, image, and likeness. While some receive financial remuneration, many others benefit through support of alumni, the local business community, and supporters of the athletic program. We strive to create financial opportunities for every student-athlete, but we also seek opportunities for student-athletes to network, pursue career pathways, and discover experiences manifested through their experience as a student-athlete.

 

 

 

All contracts with student-athletes are limited in time and scope to provide protection for contributor funds in situations where a student-athlete transfers or leaves the University. In any situation, Magic City Impact is involved in helping to facilitate a smooth transition.

 

 

 

Magic City Impact is not affiliated with the UAB in any way. In fact, the University is prohibited by state law from arranging third-party compensation for student-athletes as it relates to NIL. Magic City Impact is a third party entity, governed by a Board of Directors, that supports the needs of the student-athletes through an engaging and collaborative partnership between the fans, alumni, and business community.

 

 

 

Student-athletes cannot enter into deals that promote alcohol, drugs, pharmaceuticals, political advertising, pornography, gambling (or betting), or other opportunities that compromise the values of UAB. Additionally, there must be quantifiable value between a student-athlete and an individual or business when a collaboration is executed and completed.

 

 

 

Log on to magiccityimpact.com and access your Account Page. On this page, you can pause or cancel your membership. If you have questions or need help, please contact [email protected].

 

 

 

 

 

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